- JetBistro primarily caters to passengers who book ‘Light’ or ‘Deal’ fare options.
- JetBistro meal choices vary based on factors like aircraft type, flight duration, and the day of the week.
Last August, Jet Airways announced its plans to exclude meals from most of its Economy tickets on domestic flights. Instead, the airline launched JetBistro, a specially curated buy on board menu.
The passengers who book for ‘Light’ or ‘Deal’ fare option can now choose from various vegetarian and non-vegetarian options, and pay using debit or credit card. Passengers of the other fare options (Saver/Classic/Flex) who have complimentary meals with their tickets can also order from JetBistro menu to add some additional items to their complimentary meal.
Needless to mention, Premiere and First-Class fliers on all routes shall continue to avail complimentary meal services. Even for the Economy travellers on all international flights, complimentary meals continue to be a part of their tickets irrespective of their fare choices.
JetBistro Meal Choices
Jet Airways’ JetBistro meal choices vary based on factors like aircraft type, flight duration, and the day of the week.
In a flight that travels for 90 minutes duration, breakfast will be available from 4 am to 10 am. Similarly, lunch will be available from 12 pm to 2.30pm. Dinner time is scheduled to be between 7 pm, and 12 am. Snack options and quick sandwiches can be obtained all day.
This arrangement is helpful, since the passengers may not require meals for all their flights. A passenger travelling from Mumbai to Bengaluru in the morning may not need a meal as he/she might have taken food from the lounge before boarding the flight. However, a passenger on an evening Delhi – Mumbai flight may require a meal.
On Monday, Tuesday, Friday and Saturday, non-vegetarian passengers can have Pepper Omelet for breakfast, and vegetarians can have classic Vada Sambhar served with Seviyan Upma. Pepper omelette comes with some accompaniments like Grilled Chicken Sausage or Creamy Corn or Potato Wedges. For lunch and dinner, there is Jeera Pulao, and Murgh Makhni or Paneer Tikka Biriyani. The sandwich options include Chicken Tikka and Vegetable Junglee. For quick bites, the passengers can enjoy Chicken Sausage Struddle and Kadhai Nutri with Cheddar Flaky Puff.
On Wednesdays, Thursdays and Sundays, for breakfast, there is Cheese Omelet and Masala Dosa to choose. For Lunch, there is Murgh Tikka Biriyani or Paneer Makhni to choose. Sandwiches include Chicken Salami and Angara Paneer Tikka. For snacks, there is Chicken Seekh Kebab Flaky Puff or Pahadi Paneer Tikka Struddle to choose. On ATR aircraft, only sandwiches will be available.
From January 7, 2019, Jet Airways plans to revise the existing menu of JetBistro by including a wide range of ready-to-eat meals such as sandwiches, rolls, upma, poha, noodles, biriyanis, etc. Beverages will also become a part of the revised menu.
The price range of the foods on the JetBistro menu is between Rs. 200 and Rs. 300. The passengers have no option to pre-order JetBistro meals. They can be only be purchased on board. The receipts can be downloaded from Jet Airways website 48 hours post the flight.
Long-term Impact of JetBistro
The move to discard meals from its cheapest tickets sounded sensible for an airline that reported the loss for three consecutive quarters. Jet Airways has already framed its cost-cutting strategy to save Rs. 2000 crores in the next two years. Parallelly, the airline is also in a hunt for investors to raise funds.
However, Jet Airways has to maintain separate infrastructure to manage hot meals on board. The availability of full catering department on-board, maintaining inventory and dealing with the hassles of proper wastage management, all such factors contribute to much cost in the long run. Moreover, from a passenger perspective, removing complimentary meals may lead to dissatisfaction among some fliers causing dilemmas and resistance.
According to Jet Airways, the decision to introduce JetBistro was based on the consumer surveys that indicated the rising need for flexibility of enjoying competitive fares among the options. Adding a separate menu option means that the passenger can choose between ‘flight-with-meal’ or ‘flight-only’, and hence, pays only for ones’ requirement.