In a first for a sports federation from Russia, the VFR or the Volleyball Federation of Russia has entered into a sponsorship deal with Qatar Airways. This means that during all the major Volleyball tournaments including the regional or the international ones will see VFR players wearing uniforms with Qatar Airways branding.
“As part of the new partnership, events sponsored by Qatar Airways include the Women’s and Men’s editions of the Russian Volleyball Championships which started in October 2021, and the Women’s and Men’s finals of the Russian Volleyball Cup commencing in December 2021,” the airline said.
The partnership with VFR coincides with the airline moving its services to Moscow’s Sheremetyevo International Airport (SVO), and the introduction of the famous Qsuite on the route. The daily service will be operated by the airline’s modern Boeing 777-300 featuring 42 seats in Business Class and 312 seats in Economy Class.
Qatar Airways Group Chief Executive H.E. Mr Akbar Al Baker, said: “We look forward to investing in the progress of this increasingly popular sport and amplifying our visibility in the Russian market to cement our ever-growing Qatar-Russia ties. The Volleyball Federation of Russia actively hosts a number of international and regional volleyball events, which Qatar Airways is excited to play a part in. We are confident that this partnership will be a welcome addition to our extensive partnership portfolio and support our vision of bringing people together through the power of sports.”
Volleyball Federation Russia President Stranislav Shevchenko, said: "VFR will be the first Russian sports federation to sign a sponsorship agreement with Qatar Airways, and we thank our partner for their trust. We will do our best to make our relationship as effective as possible."
The airline sponsored the 2021 Concacaf Gold Cup and the UEFA Euro 2020 and has an extensive global sports partnership portfolio that includes football-governing bodies such as FIFA, CONCACAF and CONMEBOL. As FIFA’s Official Partner, Qatar Airways has sponsored mega-events including the 2019 and 2020 editions of the FIFA Club World Cup and will sponsor the FIFA World Cup Qatar 2022. Qatar Airways also sponsors some of the world’s biggest football clubs including Al Sadd SC, Boca Juniors, FC Bayern München, K.A.S. Eupen, and Paris Saint-Germain
