Jet Airways' CEO, Sanjiv Kapoor, has stated that the airline plans to return with a 'hybrid' product that includes a full-service business class and a no-frills economy class in line with low-cost airlines under a single brand.
According to Kapoor, the corporation will shortly release a complete product and service plan on the subject.
“We will be a full-service airline with an economy class that can compete at LCC fare levels. A modern FSC. A single brand. No-frills etc are assumptions being made basis the phrase "hybrid". And once again, we will not be sharing our detailed product and service strategy so soon,” CEO of Jet Airways, Sanjiv Kapoor tweeted.
He further highlighted that the term "hybrid" might refer to a lot of different things to different people. “Too many people reading too much into the term "hybrid". Let's just say it means different things to different people. And we will not be revealing our product and service strategy in detail at this stage. And by modern, I mean a digital-age FSC. Desired product and service attributes change over time. One has to evolve with the times,” he further added.
Some of the world's most successful and profitable full-service airlines, including those in the United States, the European Union, and Japan, use a hybrid model, according to Kapoor.
